Search Engine Optimization

Search engine optimization is the single most effective thing one can do to market a website on the net. Marketing websites is not yet a science -- it's still an artform. We've practiced the art of website marketing since 1996, to help our clients' websites make money for their owners.

The first and most important step is "Search Engine Optimization" of your website, which is achieved by making your pages very visible to the search engines, giving them exactly what they want to see when indexing your site. This helps give your site a high ranking in a search engine like Google when someone searches for your product or service.

There are three legs on which good search engine rankings depend:

1. Having lots of relevant content on your website about your keywords
2. Optimizing that content - putting the keywords where Google will find them and
consider them important.
3. Links to your website from other relevant websites.